Every social media platform has different requirements for image size, resolution, and quality. Lightroom’s export presets make it easy to create the perfect file for each platform without guessing or resizing every time.
Why Use Export Presets?
- Save Time → No need to adjust settings every export.
- Consistency → All images match the platform’s optimal dimensions.
- Professional Quality → Avoid blurry or compressed uploads.
Export Settings by Platform
1. Instagram
- File Type: JPEG
- Color Space: sRGB
- Resolution: 72 dpi
- Image Size: 1080px (shortest edge)
- Quality: 80–85%
- Sharpening: Standard, Screen
2. Facebook
- File Type: JPEG
- Color Space: sRGB
- Resolution: 72 dpi
- Image Size: 2048px (longest edge)
- Quality: 80–85%
- Sharpening: Standard
3. Twitter/X
- File Type: JPEG
- Color Space: sRGB
- Image Size: 1200px × 675px
- Resolution: 72 dpi
- Quality: 80%
4. Pinterest
- File Type: JPEG
- Color Space: sRGB
- Resolution: 72 dpi
- Image Size: 1000px × 1500px (vertical pins work best)
- Quality: 85%
5. LinkedIn
- File Type: JPEG
- Color Space: sRGB
- Image Size: 1200px × 627px
- Resolution: 72 dpi
- Quality: 80%
How to Create Export Presets in Lightroom
- Go to File → Export.
- Choose settings for your desired platform.
- Click Add (under Presets) and name it (e.g., “Instagram Export”).
- Repeat for each social platform.
Final Thoughts
By creating export presets for Instagram, Facebook, Pinterest, and more, you’ll ensure your photos always look sharp and professional online—without wasting time adjusting settings manually.
✅ Want to streamline your social media workflow?
Start your free trial of Adobe Lightroom today and set up export presets for every platform.
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